Christina Choi

K-Content senior Journalist

Christina Choi (Jiye Choi) is the Head of Content for the K-Entertainment News Department at K-POPIT. As a veteran entertainment journalist since 2012, she has extensively covered the entire spectrum of the industry, including K-pop, K-dramas, and K-movies. Currently, she leads the strategic planning and execution for overall K-content initiatives. Based in Seoul, Christina prioritizes delivering contextualized insights to readers by analyzing the intersection of content, talent, and industry structures. She focuses on evaluating the shifts and controversies surrounding the entertainment sector with an objective eye, while offering sharp, critical analysis when necessary.

• [with ARMY ㉘] "We Kept Listening After Our Daughter Was Born": How BTS Became a Family Tradition
• [with ARMY ㉗] "It Brings Me Back to My Childhood": Two Friends Come Full Circle With BTS
• [LA] "Chills from a 70,000-Voice Chorus": BTS Hits the Peak of 'ARIRANG' in 5-Year SoFi Return
• [LA] Inside the Grammy Museum, BTS Stands Beside Taylor Swift and Lady Gaga
• Jungkook’s Birthday Party Is Coming… 3 Key Points About BTS’s Return to SoFi Stadium After 5 Years