Rosé Hits No. 2 Globally on K-POPIT BOARD With 'new trick' and Apple Team-Up
Rosé has climbed to No. 2 on the K-POPIT BOARD with her new single "new trick." A high-profile team-up with Apple and a polished pop-rock sound have driven a fast rise since the song's release.
According to the global K-pop analytics platform K-POPIT BOARD on September 22, Rosé ranked No. 2 on the global overall chart. She also took the No. 1 spot worldwide on the momentum index MOM(GL) with a score of 77.4, a metric that tracks the recent surge in an artist's buzz. Her global power index PWR(GL), which measures overall influence, came in at 67.3. Over the same period, she posted a MOM(KR) of 80.1 and a PWR(KR) of 62.4 on the domestic charts.
Her numbers were especially strong on the VCR index, which tracks how much online buzz turns into actual video views and music streams. She scored 99.1. Her MAS index, a measure of mainstream reach, hit 75.0. Together, the two figures show her music is spreading fast beyond her core fan base to a broader global audience.
The driver behind the surge is her solo single "new trick," released on September 17 local time. The song blends garage punk and pop-rock, and its message is about pushing through heartbreak and moving forward. Producers Amy Allen and Andrew Wells, who both worked on her global smash "APT.," returned for the new track, keeping their creative chemistry going.
The music video, made as part of Apple's global "Shot on iPhone" campaign, also drew a strong response. Shot on the iPhone 18 Pro, the video was directed by Dave Meyers, who has worked with top pop stars including Kendrick Lamar and Ariana Grande. Rosé joins the campaign after Lady Gaga, Olivia Rodrigo, and The Weeknd, marking her standing as a global pop artist.
The music video hit No. 1 on YouTube's Worldwide Trending chart right after its release. On the global music platform iTunes, the song reached No. 1 in more than 26 countries. It also landed on Spotify's key playlists "Today's Top Hits" and "New Music Friday," posting solid results across major global platforms.
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