SKZ Lead K-Pop Fandom Metrics as 'THIS & THAT' Remixes Roll Out

Stray Kids have swept the top of K-POPIT BOARD, the global K-POP analytics index, on the strength of a comeback produced by the group's in-house team 3RACHA. Fresh remix drops are keeping the momentum going.

According to K-POPIT BOARD, Stray Kids posted a Power Index score of 79 on the domestic chart (PWR_KR) and 74 on the global chart (PWR_GL) on August 10, taking the No. 1 spot on both. The Power Index combines music chart performance, social media activity, and news data to measure an artist's buzz and upward trend.

The group released its 10th mini-album "THIS & THAT" on the 7th. It then announced remix versions of the title track, which shares its name with the album, for release on the 10th and the 12th. The rollout has pulled in attention from both inside and outside the fandom.

Stray Kids sit at the top of the Fandom Health category with a score of 99, meaning their fandom activity over the past weekend was the most active among K-POP artists. Their Viral Conversion score, which tracks how well video views on platforms like YouTube translate into music streams on Spotify and elsewhere, hit a perfect 100. Their Media Attention score, measuring domestic and international press coverage, also landed at 100.

The group scored high on Momentum as well, an index that pulls together social media mentions, YouTube views, search volume, and other signals. With this comeback, Stray Kids logged a domestic Momentum score of 61 and a global Momentum score of 69.

The comeback also lifted them to the top of the global charts. The album, produced by 3RACHA, hit No. 1 on the domestic album chart and topped the Worldwide iTunes and Apple Music album charts. The music video for the title track is holding the No. 1 spot on YouTube's Worldwide Trending list.

Stray Kids have also kicked off a new world tour, "Stray Kids World Tour 'RUN IT'." After wrapping shows at Seoul's KSPO DOME, they are set to become the first male artist from overseas to perform at Tokyo's National Stadium, with two nights scheduled on the 29th and 30th.