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TWS Expands Japan Promotions Ahead of 'SODA SODA' Release

Cristy Yejin Youn [email protected]Jul 17, 2026, 5:00 PM EDT
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Official photos for TWS' second Japanese single "SODA SODA" / PLEDIS Entertainment
Official photos for TWS' second Japanese single "SODA SODA" / PLEDIS Entertainment

TWS is ramping up promotions in Japan ahead of the release of its second Japanese single, "SODA SODA," with a series of large-scale campaigns across the country.

Beginning July 16 and running through July 31, the six-member group is partnering with shopping complex Shibuya109 for the "SHIBUYA109 x TWS SUMMER SALE" campaign. The collaboration will take place at three locations in Tokyo and Osaka, featuring large-scale advertisements, themed photo zones and in-store broadcasts of the group's music and voice messages. A special collaboration menu inspired by TWS will also be available at a café inside Shibuya109.

Poster for the TWS x SHIBUYA109 summer campaign / PLEDIS Entertainment
Poster for the TWS x SHIBUYA109 summer campaign / PLEDIS Entertainment

The group will further connect with fans through pop-up stores in Tokyo, Osaka and Fukuoka, offering merchandise tied to "SODA SODA" and its upcoming "24/7:FOR:YOU" Japan tour.

TWS has already begun promoting the release through appearances on major Japanese summer music programs and is set to perform on TBS' "Ongaku no Hi 2026" on Friday.

"SODA SODA," due out on Aug. 4, is led by a city pop-inspired title track co-composed by members Youngjae, Jihoon and Kyungmin. The single also includes "Palm Tree" and a Japanese version of the group's previous hit "If I'm S, Can You Be My N?"

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